Horse And Cart (Photo credit: foilman)

To be honest I quite like the adverts for the UK’s EE phone network featuring the always-connected Kevin Bacon, even if I’m not a fan of the name “EE” – at least I can still say I’m on Orange if anyone asks.  The latest ad dips into popular colloquialisms for its inspiration and shows Kev dragging a “shedload of data”.

My first thought was where they could go next with the idea:

“Why you lugging a cart of manure Kev?”

“That’s not manure, it’s data, it’s a metric shit-tonne of data.”

There you go EE, have this one on me.